Thor Olof Philogène
CEO & Founder
Sarah Lee
Founder & Chief of Staff
Anders Örbom
Founder & Board Member
Andreas Lee
Founder
2002
Anders Örbom and Andreas Lee create NORM Simstore, a digital shopper research tool. And for 15 years, they run a global market research agency serving the world's biggest brands.
Time and time again they get calls from clients that had bought research from them but could not find it internally. After looking through shared drives, inboxes and even usb sticks, clients revert back to the agency to get a copy of their report.
2012
Thor Olof Philogène and Sarah Lee work at one of Europe's fastest growing startups and see first-hand how hard it is to bring knowledge of the consumer to everyone on their teams:
The company has an infinite amount of data and insights, but just cannot distribute and leverage it effectively across the organization.
2017
Stravito is founded. With a mission to simplify knowledge discovery and deliver software that ensures everyone in global and decentralized organizations can actually use it to better understand their consumers. Where information is as easy to find and digest as in your favourite personal apps.
2024
Stravito is used by world leading brands such as Electrolux, Comcast, Danone and Carlsberg to keep their knowledge alive and in use.
The platform centralizes access to insights, making it fast and easy to use research to make better decisions. Because what's the value of insights if no one is able to find them?
